My husband was looking for a lawn service to come I and do
some work in our yard- seeding, etc. We called a company we had used before for
a large project. We had had trouble with this company the first time around
with communication. But when they did give
us a quote it was a lot less than the other companies. So we tried to schedule them and got no
response. It took a phone message to
the owner to say “Hey- we have a quote and want to move forward with your
company and GIVE YOU BUSINESS if only someone would call us back!” Eventually they did and the work they did was
great. So he thought he would try them
again.
Well this time the communication was pretty much
nonexistent. My husband had to leave two messages before we received a call
back. The sales person left a message and my husband called back- we still
haven’t heard back from him. We are now looking for a new company to do the
work.
So how do companies maintain business if their sales team
acts like this? Do they have so much business they really don’t care to even
get in touch with us? It is amazing to
me that they are still in business.
Do you have regular sales meetings to make sure that your
sales people are doing their jobs? Do
you track phone calls and sales leads to make sure people are getting the
service they need?
If not, then you may be losing a ton of business you didn’t even know
you were losing. An owner who is not
keeping track is probably losing out.
Suzanne Cormier
Executive Director
BizWorks (Small Business Incubator)
Follow Suzanne Cormier on Facebook and
Twitter @BizWorksCenter
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